Slow Ventures Backs 3 More Creators in Its $64 Million Bet on Niche ‘Cults’
The venture capital firm is writing $1 million to $3 million checks to creators it believes can turn trusted audiences into portfolios of businesses.
View ArticleC-Suite Shocker: David Ellison Adds a Co-CEO for Merged Paramount-WBD
Ynon Kreiz will join the combined Paramount and WBD to lead alongside Ellison.
View ArticleKFC Superfans Prove Their Devotion to Chicken in 30-Minute Game Show
Latest chapter of the "Believe in Chicken" campaign expands into long-form entertainment
View ArticleEntries Open for ADWEEK Team Visionary Awards 2027
ADWEEK is currently accepting submissions for the 2027 Team Visionary Awards. A standout campaign or a transformational year of growth can’t be attributed to just one person. It takes a village—or […]
View ArticleWhen CTV Delivers an Ad, Who’s Actually Watching?
This post was created in partnership with ViantAn ad can reach the right screen and still miss the person watching it. So, how can marketers tell which ads earn attention, […]
View ArticleRunway’s AI Video Agent Creates and Measures Ads Across Platforms
The $5.3 billion startup is launching an agent that creates, versions and analyzes ads across Meta, Google and TikTok.
View ArticleNBC Sports Turns NBA Athletes Into Comic Book Heroes for a Super Second Season
NBC's campaign and activation celebrates the first-ever American Express NBA Tip-Off triple-header.
View ArticleCondé Nast CEO Roger Lynch Departs for Mattel
The former Pandora executive, whose tenure coincided with a paradigm shift in digital media, will be replaced on an interim basis by board member Mike Perlis.
View ArticleThe Trade Desk’s 10 Years on Wall Street: Booms, Busts, and the Battle...
A decade after its blockbuster IPO, The Trade Desk has gone from adtech darling to embattled independent DSP, facing slowing growth, partner defections and a 91% stock slide as it bets its next chapter...
View ArticleEmma Armstrong and Michael Aimette to Depart BBDO NY
Former CEO and CCO joined via Omnicom’s acquisition of IPG.
View ArticleHorizon’s Bob Lord Takes Aim at Holdcos’ FTE Pricing Models:...
Horizon Media's CEO is challenging legacy FTE-based agency pricing, arguing that value-based compensation is the model of the future.
View ArticleMarketing Has a Goldfish Memory
At Brandweek’s Marketing Vanguard Stage, Little Spoon CMO Caryn Wasser joined ADWEEK chief brand and community officer Jenny Rooney for a fireside chat on why marketing teams keep overcomplicating...
View ArticleThe One Thing Agency Chiefs Want to Change Over the Next 12 Months
From AI upskilling to more time for problem-solving, leaders at Digitas, Partners + Napier, Pereira O'Dell and Walrus share their priorities for the year ahead
View ArticleKids2’s Rochelle Wainer on Consumer Insights and the Next Generation of...
Bridging the gap between digital behaviors and social signals to real-world shopping experiences.
View ArticleFrom Heritage to Happy Hour: How Campari Keeps Iconic Brands Moving With Culture
Marketing lead Allison Varone on the forces shaping the next era of lifestyle brand building.
View ArticleWhy CMOs Get Fired Fast ft. Jessica Apotheker of BCG
Orchestration, art, and science: How great marketing actually works.
View ArticleMeta Eyes Enterprise Spend With Muse for Small Business Launch
The new offering aims to put Meta’s new agent to work for the roughly 200 million brands that operate on its platform.
View ArticleOpenAI Takes On Meta’s Muse With Dots, an Always-On AI Agent
The agents run on their own cloud computers and can connect to more than 4,000 apps.
View ArticleAlphabet’s Wing Hires Minjae Ormes as Head of Marketing
She arrives as the drone delivery service is helping brands like Walmart, DoorDash, and PepsiCo take to the skies.
View ArticleTikTok’s Partnership With All Things Go Shows What Discovery Looks Like...
The indie music festival teamed up with TikTok LIVE.
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